MJD 219 Magazine Writing

  • Locating magazine and journal articles

Online electronic databases such as Academic Search Premierand Expanded Academic ASAP provide access to  magazine and journal articles.  These two databases cover a broad selection of publications, some scholarly and some for a more popular audience. Both databases allow you to limit your searches to scholarly "peer reviewed" publications.

Use scholarly databases for more academic, in-depth research, and peer reviewed articles; here is an     

      example of a search from EconLit: (marketing or advertising) and "older consumers"

      example of a search from Business Source Complete: (marketing or advertising) and "older consumers"

      example of a scholarly article from Business Source Complete:

Moschis, G. P., Mosteller, J., & Fatt, C. (2011). Research Frontiers on Older Consumers' Vulnerability. Journal Of Consumer Affairs, 45(3), 467-491.

      example of a chapter from a scholarly text:

Bonifield, C. M., & Cole, C. A. (2010). Comprehension of Marketing Communications among Older Consumers. In A. Drolet, N. Schwarz, C. Yoon (Eds.) , The Aging Consumer: Perspectives from Psychology and Economics (pp. 175-189). Marketing and Consumer Psychology Series. New York and London: Taylor and Francis, Routledge.

- See more at: http://www.smcvt.edu/Academics/Library/Research-by-Subject/Business-Accounting/BU411.aspx#sthash.ZUTIWEVv.dpuf

Demographics and Psychographics for Magazine Publishing

  • Citations and Annotations

Purdue Online Writing Lab explains annotations

Citation Guides from the Purdue OWL Writing Center


  • Demographics

Statistical Abstracts database indexes annual volumes from present back to 1800's

Statistical Insight
Statistics available as indexed tables from federal, state, and international intergovernmental (IGO) publications; searches American Statistics Index, Statistical Reference Index, and Index to International Statistics; provides links to web sites, governmental and nongovernmental; allows keyword searching.

Local Market Audience Analyst
Demographic and lifestyle/market characteristics of areas within the United States. A consumer market research tool that provides access to segmentation, demographics, and targeting data for media planners and consumer marketers; understand target audiences, their consumer behavior and lifestyles and have access to detailed reports and maps; a print copy of SRDS: the lifestyle market analyst (2008 edition) is available in Durick Library Reference HA 203.L54.

  • How people spend their money and what's important to them

American Marketplace (2009); print copy in Durick Library: Reference HA.A635

Demographics of the U.S. (2007); print copy in Durick Library: Reference HB849.49 R875

Household spending (2010); print copy in Durick Library: Reference HC110.C6 O34

Statistical Abstract of the U.S. (2013); print copy in Durick Library: HA202

Local Market Audience Analyst
Demographic and lifestyle/market characteristics of areas within the United States. A consumer market research tool that provides access to segmentation, demographics, and targeting data for media planners and consumer marketers; understand target audiences, their consumer behavior and lifestyles and have access to detailed reports and maps; a print copy of SRDS: the lifestyle market analyst (2008 edition) is available in Durick Library Reference HA 203.L54

Market Research Monitor
Online collection of market reports offering a view of consumers in more than 200 categories across 80 countries

Consumer expenditure survey   Information on the buying habits of American consumers, including data on their expenditures, income, and consumer unit (families and single consumers) characteristics  

Pew Research Center Presents research on social and demographic trends; studies behaviors and attitudes of Americans involving family, community, health, finance, work and leisure; utilizes public opinion surveys with social, economic and demographic data analysis

  • Articles and surveys on consumer trends published in magazines and journals
Online databases provide access to  magazine and journal articles and cover a broad selection of publications, some scholarly and some for a more popular audience. Most databases allow you to limit your searches by date or range of years, by type of publication, language, etc.
Business Source Complete
ABI/INFORM Complete
Business Insights
Canadian Business and Current Affairs
Wall Street Journal Current 
Wall Street Journal Historical

  • Government databases and websites

****Census Bureau

****
American FactFinder

****American Community Survey

Census 2010 Demographic Profiles

ChicagoPop Center Research – social demography surveys on families, health, poverty, inequality, etc.

Historical United States Census Data Browser

Population and Household Economic statistical reports listed by topic

Vermont Center for Rural Studies (U.S. Census Bureau's VT State Data Center)

  • Criminal Justice

Correction Population in the United States, 2010 appendix table 3 has demographics by sex and race and age

Census of Jails

Prison Policy Initiative

Federal Bureau of prisons includes a population count for each prison

  • Education

Digest of Education Statistics

Department of Education

  • Economic / Social

Carsey Institute at the University of New Hampshire demographics/trends

BestPlaces.net—city info, data, stats

ChicagoPop Center Research – social demography resources on families, health, poverty, inequality, etc.

The Cost of Raising Children

Population and Household Economic statistical reports listed by topic

Bureau of Economic Analysis 

Economic Census 

Economic Indicators key economic indicators from the Bureau of Economic Analysis and the Census Bureau 

Economic Statistics Briefing Room provides basic, current economic indicators from the White House with links to eight subject areas: employment, income, international, money, output, prices, production, and transportation

  • Employment

Bureau of Labor Statistics

Vermont 2008 OES State Occupational Employment and Wage Estimates

  • Environment

“Lifestyle choices affect U.S. Impact on environment” from Population Reference Bureau http://www.prb.org/Articles/2006/LifestyleChoicesAffectUSImpactontheEnvironment.aspx

“Population and environment” from Rand Corporation  http://www.rand.org/pubs/research_briefs/RB5045/index1.html

"Environment" from http://unstats.un.org/unsd/environment_main.htm 

  • Health

CDC home page: http://www.cdc.gov/DataStatistics/
http://www.cdc.gov/nchs/index.htm

Alan Guttmacher Institute sexual and reproductive health

American Association of Suicidology dedicated to the understanding and prevention of suicide

Injury Mortality Reports

Vermont Dept. of Health

  • Immigration / Refugees

Department of Homeland Security

U.S. Immigration Statistics from the Department of Homeland Security

United Nations High Commission on Refugees

  • Religion

Religion Statistics and Geography—Church Statistics

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